Seven Years After My First Plugin

In January 2019, I published my first WordPress plugin. Seven years later, I published my third. A lot changed in between. Not just the tools. The feeling, too. Built by Hand My first plugin was WP Eventbrite Embedded Checkout. When I built it, I was sick. I could not do much, so I stayed in … Read more

The Kind Words We Forget

Recently, I decided to add a small page to this blog. A page for kind words. Over the past ten years, people I worked with and people I helped have left reviews and recommendations. Most of them are on Upwork, from my freelance years. Some are on LinkedIn, from colleagues and clients. And a few … Read more

The Car Wash Question Wasn’t About AI

A simple question went viral recently: “The car wash is 40 meters from my home. I want to wash my car. Should I walk or drive there?” People shared screenshots of AI that didn’t immediately answer “Drive.” In many examples shared online, AI models suggested walking, focusing primarily on the short distance. Many people found … Read more

When AI Took the Wheel

Last month in Jakarta, I met an old friend. He picked me up in his new electric car. I knew it had advanced features and he mentioned that it was equipped with AI. I had seen similar technology on YouTube before, demonstrations of self-driving systems, automatic parking, futuristic dashboards. But this time I was not … Read more

The Fragility of Trust

Recently, I watched The Last Frontier on Apple TV+. In one scene, the characters were discussing trust in aviation. They mentioned that around 100,000 flights operate daily, and then asked a simple question: how many failures would it take for people to stop trusting the system? The answer was not a large number. It was … Read more

Support Specialist: Don’t Take Things Personally

Support Specialist: Don’t Take Things Personally

No one opens a support ticket when everything works perfectly. Most tickets start because something broke, something failed, or something did not meet expectations. Sometimes the subject line is neutral. Sometimes it is not. “This plugin broke my entire website.”“Your update caused serious issues.”“I’m losing clients because of this.” If you work in support long … Read more